BlockHead

Thesis nr. 15 i The Cluetrain Manifesto: The End of Business as Usual lyder:

In just a few more years, the current homogenized "voice" of business—the sound of mission statements and brochures—will seem as contrived and artificial as the language of the 18th century French court.

en interessant tese, når et af kravene til uddannelsesinstitutioners hjemmesider (gennemsigtighed og åbenhed) er at værdigrundlaget skal fremgå af institutionernes website...... Det bekræfter den tanke jeg har om, at det ikke er den webside, kommende studerende vil være mest interesseret i!
som Thesis 16 udtrykker det:
Already, companies that speak in the language of the pitch, the dog-and-pony show, are no longer speaking to anyone.